Most consultants sold their studio. I didn't.

pilates studio business coach

Somaspace has been open in Austin since 2009. I am there most days. I teach, manage a team and run the business. That is not incidental to the consulting work. It is the reason it works differently.

When I tell you your payroll ratio is unsustainable, I am managing mine. When I recommend restructuring how you bring in revenue, I have done it myself. The advice comes from someone who opens the studio, turns on lights, wipes down equipment and teaches clients, not someone who sold theirs and pivoted.

My first career was writing. I spent 14 years as a freelance copywriter after earning a journalism degree. Teaching Yoga and Pilates ran alongside that work for years, before and after client calls. At some point the teaching became the work, and in 2009 I opened Somaspace.

The early years were hard in the way early years usually are. I paid people what they asked because I needed the help and did not yet know better. I charged what felt fair rather than what the numbers required. Eventually I understood the problem was structural, not motivational. I fixed it. Now I help other people fix theirs.

I am dual-certified in the lineage of Romana Kryzanowska through Romana’s Pilates and Real Pilates. And I’m a GYROKINESIS® Master Trainer and GYROTONIC® and GYROKINESIS® Pre-Trainer. I have been teaching since 2002.

Balanced State Studio is the consulting practice I built from that experience. I work with a small number of clients at a time: boutique studio owners, personal trainers, physical therapists, concierge medical providers, acupuncturists and other service-based professionals who charge for their time. Our work together covers revenue structure, team management and operations. It is specific, structured and built around your numbers.

I teach Tuesday-Thursday. I’m on a call with you on Monday and Friday. That's the difference.

  • You have an incredible and creative studio owner business mind. Your unique gift and service is so needed in our industry.

  • Your program was fantastic for me. It’s exactly what I needed to start taking my business seriously—to take it from a hobby to a business. I’m loving the spreadsheets you put together so I can easily understand what numbers to look at without going through the pain of figuring it all out myself.

  • Working with Amanda in the Alignment Series has brought clarity in the business portion of my Pilates Studio and has helped lay the groundwork to achieve smooth growth. It was great working in a small group and hearing the experiences of other studios, receiving homework each week and learning guidelines on how to layout a larger growth process. I look forward to putting everything into action and working with Amanda in the future! 

    Michelle, Spiritus Pilates